SIMONE PÉRÈLE

Simone Pérèle is one of France’s most prestigious lingerie brands, renowned since 1948 for feminine elegance, exceptional fit and luxurious lingerie inspired by Parisian sophistication. Founded in Paris by corset maker Simone Pérèle, the brand was created with the vision of giving women greater comfort, freedom of movement and confidence. At a time when restrictive corsetry defined beauty standards, Simone Pérèle pioneered a new approach to lingerie by combining support, comfort and femininity, helping shape the evolution of modern intimate apparel. The brand is recognised for its precise craftsmanship, exceptional fit expertise and premium materials. Collections include bras, lingerie, shapewear, sleepwear, loungewear and swimwear that blend French savoir-faire with contemporary design. Delicate embroidery, refined lace, luxurious fabrics and innovative constructions provide outstanding support while maintaining elegance and comfort. Simone Pérèle is particularly celebrated for its bra-fitting expertise and is considered a global benchmark in premium lingerie and intimate apparel. At the heart of the brand lies the belief that lingerie should not only be beautiful but also empower women in everyday life. Combining Parisian chic, timeless elegance and advanced fit technology, Simone Pérèle creates collections that celebrate modern femininity with confidence and sophistication. The brand represents luxury lingerie, premium intimate apparel and refined French design with enduring international appeal.